Is your tablet company trying to change the way students learn?
Is your phone company delivering courses and educational material digitally?
Is your computer company giving you the tools to create media that reaches millions?
This is why I am proud to be an Apple user. It's not about battery life, screen size or processor speed. What good is technology if it doesn't benefit the human spirit, if it doesn't expand our horizons? The crossroads of Technology and Liberal Arts, as Steve has said, that's what it's all about.
I understand that Apple, like every other publicly held company, has a board of directors and stock-holders. Apple is responsible to them, and this move into education, like every one before it, bears benefits to that group. Apple could easily re-iterate technology, putting out faster, sleeker devices year after year while showing growth. Instead, Apple has chosen to take the lead in reinvigorating an outdated education model.
How do we measure success in this new field? Previously, Apple has been able to show success through rising stock prices and market share. That may not be the case here. This is a monumental undertaking. Changing the way the American education system works is a process that may take decades. But it has to start somewhere. And Apple should be applauded for taking the reigns.
Does your tech company do that?
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